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Enterprise and Marketing

 

 

Curriculum vision

“A brand for a business is like a reputation for a person. You earn reputation by trying to do hard things well.” Jeff Bezos 

The Business Studies curriculum aims to provide students with a deep understanding of the world of business and enterprise. Business studies is designed to produce future entrepreneurs of the world.  

This is achieved through: 

  • Developing skills over the course which will develop their mind and character and prepare them to enter the world of business and employment. 
  • Developing students’ financial knowledge of the world of business and enterprise by encouraging students to be aware of the costs that contribute to the success or failure of a business. 
  • The use of independent coursework and group work. 
  • Academic and practical elements that develop students’ communication skills which allows students of all abilities to enjoy and succeed in the course. 

 “Enterprise & Marketing is a great way to learn life skills and a brilliant way to introduce you into the world of work including the importance of secure finances.” Year 11 student

 

Curriculum overview

Curriculum accreditation

Key Stage 4 Enterprise & Marketing students follow the OCR Cambridge National Enterprise & Marketing specification.

The full OCR Cambridge National Enterprise & Marketing specification can be downloaded at the bottom of the page.

Careers links

There are many different careers linked to Enterprise & Marketing that you may be interested in.

Click on the First Careers logo to visit their website

 

Click on the Planit logo to visit their website